Comparing Supermarket Dog Food in Australia

With so many choices available in supermarkets, finding the ideal dog food can be time-consuming and frustrating. If you have a fussy eater or a pup with dietary requirements, consider one of the following, popular brands. In this article, the experts at the NDTF are exploring the most popular brands of dog food in Australia.

The Most Popular: Purina

Purina is a huge player in the dog food industry due to their versatile and expansive range. We’re taking a closer look at two of their ranges.

The “Pro Plan” Range

 Pro Plan is a premium brand of dog food that was formulated to enhance a dog’s immune system, digestive system and coat. This dry food range has something for puppies, adults and senior dogs – each category has different foods for dogs of different sizes or with specific conditions, such as obesity or sensitivity. Pro Plan is the definition of “something for everyone”.

The “Lucky Dog” Range

Lucky Dog is a much more affordable range than Pro Plan and covers both large and small dogs. Dogs without digestive issues can benefit from this range and you won’t have to worry about weighing up too many options. Lucky Dog also includes treats for rewarding your pup during training!

Woolworths Essentials

Having a pet is expensive, so Woolworths has created their cheap and simple brand of dry food and canned food. They have the entire ingredients list available online so you can make sure it’s the best thing for your dog before purchasing!

Black Hawk

You may not have heard of Black Hawk before, but this Australian brand was founded by a love of nutritionally beneficial ingredients. Their pet food is made without the use of wheat, soy, corn, gluten, preservatives, artificial colours or flavours, and without unnecessary fillers. Your puppy or adult dog will benefit from omega 3, 6 and 9 because of their interesting use of emu oil.


As one of Australia’s longest running and most recognisable dog food brands, Pedigree is a staple on Aussie supermarket shelves. The range is affordable and covers dogs of all sizes and life stages. With multiple flavours to choose from, you can keep dinnertime an exciting experience for your pup.

So, Which One Should You Choose?

Every dog is different, just as every brand of dog food has individual qualities. If something isn’t working for your furry friend, don’t be afraid to mix it up and try different types of food. With long and reputable backgrounds, each of these popular brands are a trustworthy choice. Speak to your vet or dog trainer and find the best option for your household!

Keep Your Dog Healthy and Properly Trained

An obedient dog is a happy dog! Owners and pups can equally benefit from comprehensive canine training courses. If you’d like any further information regarding anything in this article or how you can undergo a dog obedience course, get in touch with the NDTF by calling 1300 66 44 66 or contact us online.